Two Blue Chalk-produced projects have Gold Awards at the 2025 NYX Awards, bringing our total to 18 honors from the competition. Roadrunners Rise took home the Gold in the School/Universities Video category, while Game On won in the Sports Video category.

Roadrunners Rise, created with Metropolitan State University of Denver, launched the University’s fundraising campaign by celebrating the spirit of the roadrunner through the voices of students, alumni, and faculty, set to the spoken word performance of Bobby LeFrebre. 

Game On, developed with USA Today and CICC, explores basketball’s surprising rise in rural China, culminating in the exciting “Village NBA” tournament, where local teams face off in front of 20,000 fans.

The NYX Awards is a prestigious international competition that has celebrated excellence in creative industries since 2018. Attracting entries from over 60 countries, the competition is known for recognizing the most outstanding work across digital, visual, and marketing media.

We're incredibly grateful to our clients and team for making these projects possible.